A step-by-step system for private duty nursing business owners to get their first 10 clients, build a reliable nurse pipeline, and run their business like a business built to last.
Families are referred by hospitals and specialists managing complex medical needs. Here's exactly who to build relationships with.
Families depend on consistent, skilled nursing coverage for medically complex children or adults, and a single uncovered shift can mean a trip to the ER. This playbook gives private duty nursing business owners a real, step-by-step system for both sides of the business, built from 20+ years of HR and business systems experience.
Inside, you'll get 5 complete modules:
Module 1: Getting Your First 10 Clients — NICU & Pediatric Hospital Discharge Planners, Pediatric Specialists, Case Managers (Medicaid Waiver Programs), Home Health Agencies, and parent & caregiver support groups, with ready-to-use scripts
Module 2: Nurse Recruiting System — where to find nurses, job posting templates, referral bonuses, and interview questions that predict great hires
Module 3: Building Referral Partnerships — email templates and a follow-up cadence so no relationship goes cold
Module 4: Marketing System — content ideas and a review generation process
Module 5: Systems & Operations — the admission process, essential SOPs, and 6 KPIs including shift coverage rate and family satisfaction
Who it's for: Private Duty Nursing business owners who want a predictable pipeline of clients and a nurse team that doesn't leave them scrambling.
A step-by-step system for private duty nursing business owners to get their first 10 clients, build a reliable nurse pipeline, and run their business like a business built to last.
Families are referred by hospitals and specialists managing complex medical needs. Here's exactly who to build relationships with.
Families depend on consistent, skilled nursing coverage for medically complex children or adults, and a single uncovered shift can mean a trip to the ER. This playbook gives private duty nursing business owners a real, step-by-step system for both sides of the business, built from 20+ years of HR and business systems experience.
Inside, you'll get 5 complete modules:
Module 1: Getting Your First 10 Clients — NICU & Pediatric Hospital Discharge Planners, Pediatric Specialists, Case Managers (Medicaid Waiver Programs), Home Health Agencies, and parent & caregiver support groups, with ready-to-use scripts
Module 2: Nurse Recruiting System — where to find nurses, job posting templates, referral bonuses, and interview questions that predict great hires
Module 3: Building Referral Partnerships — email templates and a follow-up cadence so no relationship goes cold
Module 4: Marketing System — content ideas and a review generation process
Module 5: Systems & Operations — the admission process, essential SOPs, and 6 KPIs including shift coverage rate and family satisfaction
Who it's for: Private Duty Nursing business owners who want a predictable pipeline of clients and a nurse team that doesn't leave them scrambling.